Creating immersive gaming experiences.
We create immersive gaming experiences for fans of all ages - built for crowds, designed for participation, and delivered end-to-end by a team that lives and breathes gaming and esports.
Partnering with shopping centres, festivals, government and community organisations, we bring the thrill of gaming into public spaces through interactive activations that are safe, professional and easy to run.
From a one-day pop-up to a multi-week school holiday program, we handle the full delivery - concept and design, equipment, bump-in/bump-out, staffing, session flow and on-the-ground management.
We’ve worked with Westfield, CBRE, Lendlease, Vicinity Centres, Stockland, and the State Government of Western Australia.
What we deliver
Our experiences sit across three core formats. Each can be delivered as a standalone activation or combined into a larger program.
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Need something different for school holidays, or a way to connect with a younger audience (without creating operational headaches)? Our pop-up activations are built for walk-ups - easy to join, fun to watch, and designed to keep people engaged.
We work with you to understand your objectives and target audience, then build a concept that fits your space. Our customised gaming zones can include multiple games, consoles and formats, with optional add-ons like tournaments, skill workshops and player appearances.
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If you’ve got a space that needs filling, or you want to inject something different into an event, we create bespoke gaming experiences that add vibrancy, innovation and genuine audience engagement.
From precinct activations to major public events, we design experiences that look sharp, run smoothly, and create a natural crowd moment that draws people in.
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Whether you want a fast-paced tournament, a structured competition format, or just a bit of friendly rivalry, we’ll be your trusted partner.
As one of Australia’s longest-standing esports organisations, we know how to run competitive events that are exciting for players and easy for venues to host. We also deliver skill workshops and programs ideal for schools, youth programs, and community engagement.
See our work
Below you’ll find a deep dive from recent activations. They show how we tailor each experience to the venue, the audience and the outcome - and what it looks like when gaming is delivered properly.
If you’re planning your next school holiday calendar, community program or event series, get in touch with us and we’ll help shape an activation that fits your space.
